BUILD A USER-CENTRIC MINDSET. GAIN THE SKILLS TO GROW.
You know that understanding your users is the key to building great products, but what if you could empower your team to get those insights for themselves?
Our training and coaching programs are designed to do exactly that. We’ll share the practical hands-on skills needed to ask the right questions, plan and run effective research, and strategies to place the user at the heart of your business.
Training and coaching programs
We offer two distinct paths to empower you and your teams with the skills and confidence to plan, carry out and then act on user research.
Custom team workshops
Designed for product, design and engineering teams that want to learn together, building a shared culture and approach to user research.
As each team is different we’d work with your team to create a custom workshop or training day based on your team’s specific needs and goals. We’d cover practical skills that can be applied immediately using real life examples - theory is all well and good, but let’s focus on helping your team deliver.
Example workshops:
How to run a usability test - how to run efficient usability tests on prototypes - from paper to production
The art of user interviews - how to structure a discussion guide, conduct interviews and get the most out of your participants
Practical analysis - how to get actionable and strategic insight from your qualitative and quantitative data
Building a user centred culture - how to embed user centred design into your teams
1:1 USER RESEARCH COACHING
This is a personalised program for individuals who want to take their user research skills to the next level. If you’re working in product, design or starting your own thing - this is for you.
The aim is to focus on your unique challenges, business goals, and opportunities. Working through your situation, we will develop a direct and actionable approach, help you add user research methods to your workflow, identify the core problems, and deliver actionable insights.
How it works:
Discovery call: A brief chat to understand a bit about yourself, your situation and what you would like to get from coaching
Custom plan: We’ll work together to develop a custom plan that meets the needs of your organisation
Practical application: We’ll focus on hands-on learning with real-world examples to help you grow and empower your team with practical tasks
Storytelling workshop
In today's data-driven world, raw insights aren't enough—learn to weave them into powerful narratives that inspire action. This training equips you to build stories from user research that resonate with teams, leadership, and customers.
Synthesising Insights into Stories: Techniques for distilling user data (interviews, surveys, analytics) into cohesive narratives that break through. This training focuses on breaking down difficult insights into clear, actionable story blocks that can engage teams and stakeholders.
Crafting Compelling Narratives: Using frameworks including journey mapping, personas, mindsets, and user principles to create empathy-driven stories that highlight pain points and opportunities.
Presenting and Influencing: Tips for delivering research findings as engaging presentations or reports that drive product roadmaps and decisions.
Hands-On Exercises: Practice with real scenarios, including role-playing stakeholder pitches.
Ideal for: Teams struggling to get buy-in on research or individuals wanting to elevate their reporting and narrative skills.
Format: Virtual or in-person workshop or integrated into 1:1 coaching (includes materials and resources).